Camera Ferrania 3M Veramatic

  • Camera Ferrania 3M Veramatic
    Camera Ferrania 3M Veramatic
    Camera Ferrania 3M Veramatic
    Camera Ferrania 3M Veramatic
    Camera Ferrania 3M Veramatic

Vintage Camera FERRANIA 3M VERAMATIC gold and White with Red White and externally case inside most original strap. Introvabile, plastic material. Excellent condition, objective and free visor from scratches and pretty clear no anomalies detected only this opaque rear window partly view photos. Supposedly works, but I have no way to prove it, the load wheel turns right and the shutter button does function. The opening of the compartment film works optimally and the compartment is clean and well maintained, the shot is normal and well differentiated opening defined by the selector. Overall, in my opinion, in very good condition a piece of very rare collector, no less made in Italy.

Reference: #9622

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This we week acercaros the story of a great giant of the photographic industry: the Italian brand Ferrania, that after the Second World War made the competition to multinationals such as Kodak, Fuji and Agfa. We recently acquired collection of Foticos model Veramatic camera, Ferrania 3M (id 9622.) . This camera is the latest that were manufactured in the factory Ferrania in Milan

This design was conceived precious around mid-1960, but presented and n the Milan Fair 1968, and highlighted in the media for its" young, cool and trendy" style. In fact, over the years various versions were launched, always combinations of two colors , either in more serious tones (gray and black, white and gold-such as ours) or Wildest (yellow and purple, pink and green, orange and blue). The camera caused great sympathy at the time for its simplicity and simplicity. Use film 126 has a focal length of 40mm and an adjustable diagragma two possible openings (8 and 11) indicated by the symbols veiled sun or full sun. As a distinctive sign, the lens was framed in a square structure protruding from the body. The Veramatic occurred during just two years, and this one time suffered minor changes, such as changing brand FERRANIA to Ferrania 3m (like our collection), the result of the acquisition of Ferrania by the American company.

Some versions colorful Veramatic throughout its history

Because talking Ferrania equivalent to do his great ability to adapt to economic and social changes. Ferrania's story begins in 1882, under the name of SIPE (Società Italiana Prodotti Esplodenti). Its business was based on the manufacture of explosives , especially for the Russian market. After the Soviet revolution, SIPE was associated with the French Pathé brothers and reconverted its business to focus on making celluloid , main material of photographic film. It was renamed FILM (Fabbrica Italiana Lamine Milano). In the 1920s, given the economic losses, the Pathé brothers left the company, which was under control 100% Italian, and became known as Cappelli-Ferrania. Building on the launch of the first Leica cameras, photographic film production soared and the company enjoyed strong growth. They began to also produce the first chambers. In 1937 it changed its name to simply Ferrania. At that time, his factory, which occupied about 90,000 square meters, it employed 1,300 people


the factory was located in Savona, where the Alps meet the Apennines

After World War II his success grew even more. With 170 different products and 4,000 employees Ferrania was undisputed leader of the photographic industry in Italy , and competed with giants like Kodak, Agfa or Fuji. In fact, the success of the industry cinematrográfica postwar Italian came in handy, because all great directors Italians remained faithful to Ferrania for quality and flexibility . Such was his success that in 1964 the American group 3M stared at Ferrania in order to expand its activity adhesive and magnetic tapes to the sector of the image. With this partnership, the company was renamed Ferrania 3M. . Margin-bottom, 13px: 13px; color on the images below some moments of the acquisition in Los Angeles

the factory passed to occupy 500,000 square meters Progressively, the Ferrania domain 3M was down and ended up absorbing the Italian company . His films became sold under the 3M brand Scotch. With digital photography, the company began to reduce their sales dramatically. But historical company is a true survivor. To not go away, he went on to make films for others like Polaroid, Lomography and Konica, among others

And a chameleon diversified its business: in 2006 Ferrania again restructured once again and became Ferrania Technologies, focused on the manufacture of pharmaceutical products . Solar energy have also been other business in recent years.