Kodak
camera the 50th anniversary of Eastman Kodak <. strong> 1930 , when American society was immersed in the great depression, Kodak celebrated its 50th anniversary with a gesture surprising philanthropic: gave cameras to 550,000 American children (500,000 in US . and 50,000 in Canada) who met 12 years
The campaign began on May 1, 1930 and lasted just three days (the time it took supplies last). children, accompanied by their parents, had to go to a store Kodak to collect as fantastic gift. No doubt, George Eastman was a man with a marketing mindset, because it is very likely that these children to become loyal and enthusiastic customers of the Kodak brand.
The model was a simple camera box Hawkeye No. 2 Model B mustard and the hallmark of 50 anivesario, manufactured exclusively for this purpose. Along with the camera also delivered a film roll 120 and an instruction booklet . . Below you can see a short video showing this piece and accessories . In the same a signed note by G. Eastman in saying" I want you to be so happy to receive it as we are to give it to you" & nbsp included
It is very difficult to find one of these original cameras in perfect condition. Most market there are quite worn and even I deteriorated, stamped partly torn. It is certainly understandable as its first users were children 12 years. In the photos below you can see the piece we have in our collection, and is, as always, at your disposal
